“Working with Accounting Professionals meant that I could let them do what they need to do to keep me on the straight and narrow and as I learnt those things they gradually let go but were still there to support me when I needed”

April Creed, Co-Founder & Executive Director, Exsitu

The Challenge

Exsitu is a software service allowing individuals to capture their core values and lifestyle desires in advanced care planning documents. Documents can then be shared with family members, care providers and practitioners.

Working around other Start-ups April knew firsthand what can go wrong if you don’t budget or fail to report appropriately. Coming from a nursing rather than business background it was important to April to surround herself with a team of professionals that help navigate the system to get things right but also allow her to responsibility as she learnt more and as the business grew.

“Accounting Professionals made themselves available when I needed them jumped in and offered support at times, I might want them. They were there to help me when I asked and when I didn’t want them, they were equally ready to let me learn the ropes.”

The Solution

  • Corporate Structuring
  • Venture Capital Grants
  • Grant Capital and Start-up Tax Incentives
  • Book Keeping
  • BAS Preparation


“It’s been a 3-year journey with Accounting Professionals. At the beginning, when I was structuring the company, Garry was a very helpful adviser in making sure we got it right, that everything was in place and ASIC were happy. All the things I found quite intimidating and scary he was there for me.”

The Results

The partnership has had a major impact on Exsitu’s success. Results include:

  • Compliance with all ASIC requirements including listing shares and share structures
  • Successful Grant Applications and R&D Claims
  • Improved understanding and confidence of tax obligations


“Garry is a little bit more than an accountant to me because of his knowledge of starts up and business growth. 

He is someone you can reach out to for almost anything related to the needs of your business as it grows. They have grown with me and the business. I can’t see them not being by my side in the future.”

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